InstaAstro, India’s online astrology and spiritual wellness platform, has raised $12M in Series A funding.
The company offers kundli birth chart reports, horoscope readings, tarot and live consultations with astrologers through its app and website, and has been adding AI-powered personalization to match users with practitioners and predictions.
The fresh capital will go toward product development, deeper AI features and expanding its user base across India and diaspora markets where Vedic astrology remains a daily habit.
The round adds to a busy week for Indian consumer startups, with venture investors rotating back toward direct-to-consumer bets after a long focus on enterprise software.